Full Program

8:00AM – Registration & Networking

9:15AM – 10:00AM Session 1: Transforming Collegiate Sports: Championships, NIL, and the Future of Utah Athletics

10:00AM – 10:15AM Break & Networking

10:15AM – 11:00AM Session 2: Joseph Garziano

11:00AM – 11:45AM Session 3: Building Venues to Drive Tourism Spend:  Insights from Mayors and Industry Experts

11:45AM  Lunch, Prizes, and Awards

Sponsors

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Blue tag with a smile and the words Event Connect

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If you are interested in learning more about sponsorship opportunities for this event, please email Caryn Bradshaw at cbradshaw@sportssaltlake.com

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The Sports Tourism Social was on May 14, 2025, where event organizers, venue managers, community partners, and hospitality partners came together to celebrate Sports Tourism in Salt Lake

2024 Sports Tourism Summit

October 29, 2024
Mountain America Expo Center

Keynote speech on Community Obsessed: How the Utah Jazz and Utah Hockey Club embrace their role as stewards for Utah.

 

Salt Lake's largest gathering of event organizers, venues and community partners from along the Wasatch Front who want to capitalize on one of the fastest growing kinds of tourism globally, sports tourism.
Participants enjoyed networking, lunch, panel sessions, and awards. 

 

Our engaging panel discussion explored the current and upcoming sports facilities in Salt Lake County. Panelists shared insights on the community impact of these facilities, their roles in promoting sports participation and wellness, their contributions to local economic development, and the future of sports in Salt Lake.

 

Over 200 attendees gathered for a unique networking event that included our local team mascots. It was a fantastic opportunity to connect and shoot hoops or hit the virtual links with Leo, Bumble and Grizzbee.

 

The event featured a Keynote by Steve Starks, President at Miller Sports & Entertainment. Sessions included Feasibility Studies and a Women in Sports panel.

 

With 150 attendees, the event was a hub to connected over a passion for sports tourism and explore exciting opportunities in the industry.

 

Attendees learned details about the 2023 NBA All-Star Game in Salt Lake and updates on the Olympic bid.