31-Year Veteran of Visit Salt Lake Mark White Announces Retirement

SALT LAKE CITY (April 2024) – After more than a 31-plus-year successful and storied career, Visit Salt Lake (VSL) is proud to honor industry veteran Mark White on his retirement in May. Mark most recently served as Chief Sales & Experience Officer. “Mark’s departure is truly bittersweet as his list of contributions to Visit Salt Lake is endless,”…

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Visit Salt Lake Debuts Spectacular Salt Lake Winter Roundup Event Downtown

The February 10th festival showcased a blend of winter sports, art, and culture. SALT LAKE CITY (February 10, 2024) – Today, Visit Salt Lake joyfully marked the commencement of the Salt Lake Winter Roundup: Rounding Up Sports, Arts and Culture, a festival that highlighted Salt Lake’s profound heritage and legacy in both sports and culture. This…

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Visit Salt Lake Names Braeden Beckstrand as National Sales Manager

SALT LAKE CITY (February 2024) Braeden Beckstrand joined Visit Salt Lake (VSL) in late 2023 as National Sales Manager. He’ll pursue meetings with 200-2,000 attendees from organizations that are based in Arizona, New Mexico, and the upper Midwest for this growing convention destination. “I’m confident Braeden will be a wonderful fit and great…

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Visit Salt Lake Names Celina Sinclair as Director of Strategic Alliances

SALT LAKE CITY (August 2023) Celina Sinclair recently joined Visit Salt Lake (VSL) as Director of Strategic Alliances. In her new role, she oversees and executes strategy and implementation associated with the long-term stewardship of Visit Salt Lake’s strategic partners. Playing a leading role in managing the newly created Convention & Tourism…

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Visit Salt Lake Names Krista Parry as Chief Development Officer

SALT LAKE CITY (July 2023) Visit Salt Lake (VSL) recently named Krista Parry as Chief Development Officer. In this newly established role, Krista assumes the responsibility of pioneering new models for growth to support a more robust visitor economy in Salt Lake. This encompasses innovating and diversifying VSL’s memberships and partnerships and…

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VISIT SALT LAKE ANNOUNCES Q2 2022 CONVENTION BOOKING RESULTS

Salt Lake City (July 2022) — Visit Salt Lake is pleased to announce 47 meetings, athletic events, and conventions were booked during the second quarter of 2022. These events will collectively attract nearly 184,000 attendees who’ll occupy approximately 299,000 hotel room nights and spend $178 million while in our community. The most notable of…

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Visit Salt Lake Names Chief Brand & Marketing Officer, Tyler Gosnell

Salt Lake City (July 2022) — After a successful launch of the “West of Conventional” brand, Visit Salt Lake (VSL) has named Tyler Gosnell the new Chief Brand & Marketing Officer (CBMO). In his new role, Gosnell will help develop Salt Lake’s brand image and increase public perception through cohesive brand narratives and strategic marketing…

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