SALT LAKE CITY (February 2024) Braeden Beckstrand joined Visit Salt Lake (VSL) in late 2023 as National Sales Manager. He’ll pursue meetings with 200-2,000 attendees from organizations that are based in Arizona, New Mexico, and the upper Midwest for this growing convention destination.
“I’m confident Braeden will be a wonderful fit and great contributor to the Sales Team,” said Chief Sales & Experience Officer Mark White. “We’re excited to have him on our team as we strategically and sustainably increase visitation, both for leisure, convention & sports for Salt Lake County.”
Braeden spent six years as Hotel Monaco’s group sales manager, primarily handling the corporate, sports, and traveling entertainment markets. Prior to that, he worked as a sales manager at the SpringHill Suites/Courtyard by Marriott in Lehi, Utah. Since the pandemic, he’s been Topgolf’s sales account manager where he handled up to 25 events per day. Braeden’s a Utah native who received a degree in mass communications from the University of Utah. He lives in Bluffdale with his wife and two children.
“I’m so excited about working with this team of professionals in Salt Lake,” said Beckstrand. “I look forward to building alliances and partnerships, building our brand while increasing the number of conventions & events we host.”
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Visit Salt Lake (VSL) is the private, nonprofit Destination Sales & Experience Organization (DSXO) dedicated to recruiting, retaining, and activating conventions, meetings, sporting events and leisure travel that fuels the region’s visitor economy. In partnership with Salt Lake County, hoteliers, members and public-sector stakeholders, VSL helps generate $6.15 billion in annual visitor spending, $575 million in direct tax revenue and $1,700 in household tax savings while supporting more than 56,000 jobs. By championing Salt Lake's authentic urban-meets-mountain identity, VSL creates transformative experiences that benefit the community and visitors alike. For more information, visit www.VisitSaltLake.com.