PCMA Convene (Aug. 2012) -- Visit Salt Lake offers organizers of city-wide conventions a service that combines an organization's own social-media channels, including Facebook, Twitter, YouTube, and blogs, with Visit Salt Lake's social-media channels. That sounds like an offer that could come with a lot of strings attached, but, although Visit Salt Lake creates the tool, it carries the conference sponsor's logo -- Visit Salt Lake reserves only one tab for itself on the landing page. After the event, the tool can be turned over to the organization to keep. Visit the links below to compare who the same tool looks when used by two different organizations.

convn.org/outdoor-hub
covn.org/usana-hub