VISIT SALT LAKE UNVEILS NEW BRAND FOR THE DESTINATION

6/9/2021

Salt Lake City (June 7, 2021) — Visit Salt Lake (VSL), in partnership with Salt Lake County Mayor Jenny Wilson, launched a new brand that will serve all of Salt Lake. This new brand, much more than just a logo change for VSL, will serve our entire destination. It is being launched to build a stronger recovery for the visitor economy and to